achtung! – founded 2001 – is regarded as unconventional, internationally active, owner-run, and it can’t be put in one of the usual pigeonholes. As such, achtung! is one of the Top 10 PR agencies in Germany, but also one of the Top 15 most creative advertising agencies. In 2018 achtung! was named the most awarded agency "Awardee of the Year" at the Econ Awards. At the PR REPORT AWARDS 2017, achtung! was named “Agency of the Year”. With PR in its DNA and pedigree, achtung! promises to reach and mobilize people for brands with creative ideas, gripping presentations and touching stories. Indeed, in the PR category, achtung! is the agency with the most awards in Germany. There are 170 committed communication consultants and specialists at the achtung! offices in Hamburg, Düsseldorf, Berlin and Munich.


Straßenbahnring 3
20251 Hamburg, Germany


 Jerome Cholet

Industry Focus / Branches:

Automotive Industry Consumer Goods Electronics/Consumer Electronics Energy supply Fashion and Lifestyle Financial Services/Insurance Logistics/Transport Media/Publishing Companies Technology and IT Tourism/Gastronomy

Core competencies / Services:

Campaigning Change Processes Content Marketing Corporate Communications Crisis Communications CSR Consulting and Communications Internal Communications International PR Marketing Online and Social Media Press and Media Relations Product Communications Videos and Spots


  • Employees: 160
  • Agency founded: 2001